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Search Engine Optimization (SEO)

SEO stands for Search Engine Optimization. It is a process of improving your site to enhance its visibility and placement of web pages in organic search results. Organic search is the best way for people to discover and access online content. In short, SEO means bringing quality traffic to your website.

Here are some goals for your site SEO:

  • Optimize your internal linking structure
  • Increase conversions
  • Increase visitor time on pages
  • Decrease your Bounce Rate
  • Maximize Page speed
  • Domain Authority
  • Improve your Backlink Strategy
  • Increase Organic Traffic

Competitive Analysis

An SEO competitor analysis is an act of checking out your industry's competitive landscape online, evaluating your SEO competition, and analyzing the information you uncover to boost your own website SEO and climb up the rankings.

On Page SEO

On page SEO refers to creating content that helps your web pages to rank high in search engines. It includes everything to do with the writing and structuring of content on your website. Following all the possible best practices as per search engines (Google) algorithm updates.

Keyword Research

Keyword research is a process in SEO that is used to determine which words or phrases your audience is searching in the search engines. When you know what your audience is searching you will focus on those topics. Optimize targetted keywords and track positions on SERP.

Reporting and Refinement

SEO reporting is a process of showing your results for the SEO work. SEO report is used to identify which part of your site needs improvement. It is basically used to improve the performance of your site. It helps to keep record of website stats and update on the basis of SEO reports.

Frequently asked questions

Search Engine Optimization is a process to enhance the visibility of the website in the organic search results. Organic search results are the best way for people to discover and access online content. It basically means generating traffic for your site.

As we know, thousands of websites are fighting for first place on google. So if you don’t invest for SEO your site can’t be visible and can’t reach its traffic goals. SEO-based sites are much more visible to the visitors out there than non-SEO sites.
A keyword is a term used in digital marketing to describe a word or a phrase a searcher uses to perform a search in a search engine. Keywords help your specific audience to search and find you through the simple words and terms they speak or use. Best chosen keywords can engage more traffic to your website.

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